“Build it and they will come” is not going to cut it when you’re attempting to gain new enrolments for your educational facility! Marketing your education centre needs to employ the same tools and techniques used by any other business. Here are some ideas to get you started. 1. Define...
Digital Marketing Trends for 2021: A Future Snapshot
Business owners should keep up with the latest digital marketing trends to remain relevant, and avoid losing online visibility. Here’s a snapshot of some of the predicted trends for 2021. 1. Voice search People are becoming more confident with online voice search. Optimising your website for voice search could be...
Who is Your Ideal Customer, and How Well Do You Know Them?
Do you know the ideal customer for your business? According to marketing professional Cath Connell, this is about understanding who you want to serve, why you want to serve them, and what their responses are likely to be. The ‘Who’ This is deciding who you wish to serve, based on...